By Caleb Whisler, Staff Writer
After a hiatus from Roush-Fenway Racing, Matt Kenseth will return to the organization in 2018 driving the No. 6 car with Wyndham Rewards as the primary sponsor.
Kenseth will share the ride with Trevor Bayne for the remainder of the season.
“It’s a great feeling to return to where it all started for me in the Cup Series,” said Kenseth in a press release. “There aren’t many people who have been more influential in my racing career than Jack Roush and Mark Martin. For them to believe in me today means almost as much as it did when they believed in me the first time, 20 years ago. I’m excited to get to the shop, get back to work, and help Roush Fenway return to prominence in the NASCAR Cup Series.
“Having a globally recognized name like Wyndham come on board is big for all of us—not just Roush Fenway, but for the sport as a whole. It says a lot that they chose this team to carry their colors, and I’m going to do my best to make sure we perform for them, both on and off the track.”
The partnership with Wyndham Rewards is a multi-year deal.
“With iconic brands like Wyndham®, Days Inn®, Super 8®, Ramada® and more, Wyndham Rewards was built for the everyday traveler and that’s who race fans are—they are the folks hitting the road, heading from track to track, supporting their drivers and showing their love of the sport,” said Eliot Hamlisch, vice president of worldwide loyalty and partnerships at Wyndham Hotel Group. “Roush Fenway is one of the most recognized names in racing and the opportunity to work with them in support of Matt’s homecoming is something we see as really special.”
The exact schedule for Bayne and Kenseth is still in the negotiation process.