TALLADEGA, Ala. — A new one-of-a-kind fan experience is now available to NASCAR fans who flock to NASCAR’s most competitive racetrack in central Alabama.
The new Talladega Superspeedway infield project named Transformation is now complete after a year’s worth of construction and an estimated cost of nearly $50 Million.
“It’s been a long, hard process, and to see what we were able to accomplish and what we were able to build,” said Grant Lynch, chairman at Talladega Superspeedway. “We are going to be emerging fans into the epicenter of NASCAR with the fact that the top-22 teams on both sides of Big Bill’s social club will have the top-22 teams in the sport.
“We’re just as pumped up as we can be. The folks that we are talking to as they’re going in and out are kind of mesmerized by the size and scope and magnitude of [Big Bill’s social club]. We think we are delivering on our promise to give the fans something special at Talladega.”
The project highlights a brand new garage experience for fans that features a fan walkway under the same roof as the race car bays in the Monster Energy NASCAR Cup Series garage. The garage bays feature television screens that display each driver’s information and best finish at Talladega.
At the center-point of the Cup Series garage sits “Big Bill’s”, a 35,000 square foot open air club named after Bill France Sr. The new facility features ample seating, a bar, multiple food vendors, free Wi-Fi, and a 41-foot video screen.
The location of Gatorade Victory Lane is also in a new spot. The new location will allow fans in the grandstands as well as those in the Garage Fan Zone Experience a closer view of the Victory Lane celebration.
The track has also added 300 new RV spaces in two new areas complete with power and water hookups that offer views of the Alabama Gang Superstretch and a location near the start-finish line.
Additional enhances were complete including a new 2-lane oversized vehicle tunnel that debuted earlier this year and a new race operations building located high above the tri-oval.
Single day tickets to The Garage Experience start at just $30 dollars and can be purchased online at TalladegaSuperspeedway.com or by calling 877.Go.2.DEGA
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